Yes that is a Pikachu lure, made by Johannes Bang of Denmark. A lure builder with a drying rack to rival the work of Da vinci and for the video below he is making a spike to screw into his baits and hold them while they rotate on that rack as the epoxy cures.
Johannes has been fly tying since he was a child, but he finally came to his senses and started making wooden lures and soft plastics about four years ago. He sells these through his facebook group JB-baits (https://www.facebook.com/groups/445035115692696/?fref=ts) or you can find pics of his work on instagram (https://www.instagram.com/jbbaits/?hl=en).
And then there is his Youtube channel. I couldn’t resist this video below as there is never anything wrong with watching other people's lures underwater.